Challenges: Creating A Modern and User-Friendly Corporate Website
EMTEK stands as a prominent Indonesian conglomerate within the media industry, encompassing a range of national free-to-air (FTA) television channels, digital and online media platforms, content production and distribution ventures along with e-commerce, financial, and healthcare services. Presently, EMTEK aims to undergo a comprehensive redesign of its corporate website, with a more modern and user-friendly appearance. This initiative is driven by the need to enhance accessibility for website visitors and investors, ensuring effortless access to vital information and updates regarding EMTEK. The overarching goal is to revamp the entirety of the EMTEK website, fostering a seamless and informative experience for users.
Solutions: Comprehensive UI/UX Development to Enhance EMTEK Digital Presence
Previously, EMTEK and Suitmedia have a longstanding partnership, rooted in the collaborative efforts in website development and content management. As EMTEK is the parent company of Suitmedia, this synergy has been instrumental in the past projects. In response to the current requirement, Suitmedia proposes a more modern UI/UX design with enhanced user accessibility and streamlined flow. This solution encompasses development assistance and comprehensive content management support. The aim is to equip EMTEK with a modernized digital presence that aligns with current technological standards, ensuring relevance and competitiveness in the evolving tech landscape.
Results: UI/UX Integration Leads to Optimized User Experience and Streamlined Navigation
Through the integration of UI/UX design, the website's visual presentation has been refreshed, drawing from a blend of Suitmedia's innovative concepts and insights from EMTEK's internal team. Moreover, the website functions seamlessly, delivering news and information in an easily accessible format for users. Consequently, the UI/UX design solution has significantly improved user accessibility and streamlined navigation.
