Bank Maspion: Creating One Digital Workplace for a Distributed Workforce

Client

Bank Maspion

Year

2023 - 2023

Bank Maspion: Creating One Digital Workplace for a Distributed Workforce
Bank Maspion

Bringing employees across branches into one information environment

PT Bank Maspion Indonesia Tbk is headquartered in Surabaya and operates a distributed branch network across Indonesia. At the end of 2021, the bank had 12 branch offices, 44 sub-branch offices, one functional office, and more than 800 employees, primarily across Java.

This scale created a communication challenge. Employees across different locations needed reliable access to company announcements, events, training, policies, product information, schedules, benefits, and internal news.

Suitmedia partnered with Bank Maspion to develop an integrated internal portal using SharePoint. The platform created one accessible digital workplace where employees could find company information, follow important activities, access resources, and stay connected to the wider organization.


A growing branch network needed one reliable source of internal information

1. Employees were distributed across many locations

Bank Maspion’s employees worked across branches, sub-branches, and offices in different locations. This distribution made internal communication more difficult than it would be in a single-office environment.

Important information could be shared through email, documents, meetings, messages, or local branch communication. While these channels could work individually, they did not always create one consistent view of what was happening across the bank.

The bank needed a central platform where employees could access the same official information regardless of their location.

2. Information was spread across too many categories

Employees needed access to many types of content:

  1. Company information. 
  2. Announcements. 
  3. Events. 
  4. Training sessions and resources. 
  5. Business schedules. 
  6. Company policies. 
  7. Product information. 
  8. Internal news. 
  9. Employee benefits. 
  10. Activity galleries.

Without a clear structure, this breadth could create another problem. Employees might know that information existed but not where to find it.

The portal needed to make the content easy to discover without presenting every category as an equal priority.

3. Branch employees needed the same organizational context

Employees outside headquarters may have fewer opportunities to hear informal updates or participate in central office activities.

This can create distance between branches and the wider organization. Employees may know their local responsibilities but have less visibility into company news, events, policies, or broader business priorities.

A shared internal portal could reduce this distance. It could provide a common view of the institution and help employees feel more connected to Bank Maspion as a whole.

4. Training and policies needed reliable access

Financial institutions depend on clear policies, operating procedures, and employee knowledge. Training materials and internal policies need to be available when employees need them.

If employees rely on old documents or cannot find the current version, the organization may face inconsistency and unnecessary operational risk.

The portal needed to make important resources easier to access and give employees confidence that they were using the information provided by the bank.

5. Employee benefits and practical information should be self-service

Employees often need to check benefits, schedules, policies, or company resources without contacting HR or another department.

If the information is difficult to find, support teams receive repetitive requests and employees wait longer for answers.

An internal portal could make common information available through self-service, allowing employees to find what they needed while reducing avoidable administrative work.

6. Company activities needed a more visible home

Events, training, announcements, and internal activities can strengthen culture, but only when employees know they exist and can participate.

A distributed workforce may miss information if it is shared only through local channels or occasional messages. The bank needed a place where employees could discover upcoming activities and revisit information afterward.

This could help create a more connected employee community across branches.

7. SharePoint needed to be adapted to Bank Maspion’s needs

SharePoint provided the technical foundation, but an effective portal required more than activating a standard system.

The platform had to reflect Bank Maspion’s design specifications, information structure, employee roles, and content priorities.

Suitmedia needed to make SharePoint feel like a coherent Bank Maspion workplace rather than a generic document and intranet tool.

8. The system had to be accessible to more than 800 employees

An internal portal serving a large workforce needs clear navigation and predictable behavior.

Employees would have different levels of comfort with digital systems and different reasons for visiting. The website needed to be useful for occasional users while supporting people who relied on it frequently.

Ease of use was therefore central to adoption. A portal cannot improve internal communication if employees avoid it because it feels difficult or irrelevant.


Designing an internal portal around employee needs

1. Create one central digital workplace

Suitmedia developed the Bank Maspion internal website using SharePoint as the central platform.

The portal became one place where employees could access company-related information, resources, and activities.

Centralization reduced the need to search through separate communication channels and gave Bank Maspion a more consistent way to distribute official information.

2. Organize the portal around employee tasks

The portal needed to help employees answer practical questions:

  1. What is happening in the company? 
  2. What events or training sessions are available? 
  3. Which policies apply to my work? 
  4. Where can I find product information? 
  5. What benefits are available to me? 
  6. What business schedules or updates do I need to know?

Organizing content around these needs made the portal more useful than a generic directory.

Employees could begin with the task or topic relevant to them without needing to understand how the information was organized internally.

3. Create clear menus and content pathways

Suitmedia helped specify the necessary features and improve the usability of the menus.

A clear menu structure reduced the effort required to navigate across company information, training, events, policies, products, and employee content.

The structure needed to remain broad enough to include the bank’s many information categories while keeping the first interaction simple.

4. Present company information in one place

The portal included information about Bank Maspion and its activities.

This gave employees a clearer understanding of the organization they worked for, particularly those who were not based at headquarters.

A central company information section supported alignment. Employees could access a common reference point for the bank’s identity, work, and organizational context.

5. Use announcements to support consistent communication

Announcements provided a central channel for important updates.

This helped reduce reliance on separate emails or branch-level communication. Employees could return to one source to find current company messages.

Centralized announcements also supported message consistency. Different branches and offices were more likely to receive the same information in the same form.

6. Make events easier to discover

The portal included information about company events and activities.

Employees could learn what was happening across the organization and identify opportunities to participate.

This was particularly valuable for a distributed workforce. Events became more visible beyond the teams or locations directly involved in organizing them.

7. Support training access

Training sessions and resources were included within the portal.

This gave employees a clearer way to find development opportunities and reference materials. It also helped the bank connect training information with broader internal communication.

A central training section could support more consistent participation and reduce the need for employees to search through separate systems.

8. Make policies easier to access

Company policies were included as part of the portal’s information environment.

This helped employees access official guidance when they needed it and reduced reliance on outdated local copies.

Clear policy access also supported operational consistency. Employees across branches could work from a shared source of internal requirements.

9. Add product information for internal use

The portal provided access to information about Bank Maspion’s products.

This helped employees understand the bank’s offerings and could support more consistent communication with customers.

Product information also gave employees a broader view of the business beyond their immediate role or branch responsibilities.

10. Include employee benefits

Employee benefits were included so staff could find practical information more independently.

This reduced the need to contact HR for basic questions and made important benefits easier to understand.

Accessible benefits information can also strengthen employee trust. People are more likely to value what an organization provides when the information is visible and easy to find.

11. Use internal news to build connection

Internal news helped employees stay aware of developments across the bank.

This gave the portal a more active role in organizational communication. Employees could learn about achievements, updates, and activities beyond their local environment.

News also created a reason to return. A portal that changes over time is more likely to become part of employees’ regular routines.

12. Add an activity gallery to make the organization visible

The activity gallery provided a visual record of internal events and initiatives.

This helped bring the bank’s culture to life. Employees could see colleagues, activities, and moments that might otherwise remain invisible across locations.

A gallery also strengthened belonging. It showed employees that they were part of a broader organization with shared experiences.

13. Apply Bank Maspion’s design specifications

Suitmedia adapted the SharePoint platform to Bank Maspion’s design requirements.

This helped the portal feel like an official part of the bank’s digital environment. Visual consistency supported recognition and credibility.

The design also helped distinguish important content and guide employees toward relevant actions.

14. Use SharePoint to support internal ownership

SharePoint gave Bank Maspion a platform that could support ongoing content management and internal administration.

The portal could evolve as new announcements, policies, events, training materials, and employee information were added.

This reduced the need to create a separate technical solution for every new communication requirement.

15. Design for employees across devices and locations

Employees may access the portal from different offices, branches, or working environments.

The website needed to provide a consistent and understandable experience regardless of where employees worked.

This supported the bank’s broader objective of connecting a distributed workforce through one digital workplace.

16. Create a platform that could grow with the bank

As Bank Maspion expanded its operations and employee needs evolved, the portal needed to accommodate new content types and internal initiatives.

The SharePoint foundation provided room for future development. The bank could build on the platform rather than start again when new communication requirements appeared.

The result was a more durable internal communication capability.


A single portal connected more than 800 employees

1. Bank Maspion gained an integrated internal information hub

The portal became one central place for company information, announcements, events, training, policies, products, benefits, news, and activities.

This reduced fragmentation and gave employees a clearer way to access information relevant to their work and relationship with the bank.

The platform created a more consistent internal experience across branches and offices.

2. Employees gained easier access to important information

Staff could find company-related information without searching through multiple systems or contacting separate departments.

This improved convenience and supported more independent access to internal resources.

The result was a more efficient way for employees to manage common information needs.

3. Communication became more consistent across locations

A central portal helped Bank Maspion distribute updates across its workforce.

Employees in different branches could access the same announcements, policies, and organizational information.

This supported alignment and reduced the risk that local teams would work from incomplete or inconsistent information.

4. Training and policies became more visible

The portal gave employees a clearer route to training opportunities and company policies.

This helped support employee development and operational consistency across the bank.

The benefit extended beyond convenience. Easier access can increase the likelihood that employees use the resources intended to support their work.

5. The portal improved employee self-service

Benefits, schedules, product information, and announcements were available through the same internal environment.

Employees could answer more routine questions independently, reducing the need for repeated HR or administrative support.

This created efficiency for both employees and internal teams.

6. Events and activities strengthened employee connection

The events section and activity gallery helped employees remain connected to what was happening across Bank Maspion.

This was especially important for employees who could not regularly participate in headquarters-based activities.

The portal supported a stronger sense of organizational community by making people and events more visible.

7. More than 800 employees gained access to one platform

The portal launched in December 2023 and served more than 800 Bank Maspion employees across Indonesia.

This demonstrated the reach of the internal platform and its role in connecting a distributed workforce.

The system created one common digital environment for employees working across the bank’s different locations.

8. The portal supported broader internal alignment

By bringing company information, policies, training, products, and news together, the platform helped employees develop a more complete understanding of the bank.

This supported alignment between individual roles and broader organizational priorities.

Employees could see more of the business context around their daily work.

9. Bank Maspion gained a foundation for future internal services

The SharePoint platform could support additional content, employee tools, communication functions, and knowledge resources over time.

This created a more flexible internal digital foundation.

The bank could continue improving the employee experience without creating disconnected systems for each new need.

10. The portal strengthened the bank’s digital workplace maturity

The project helped Bank Maspion move from distributed internal communication toward a more organized digital workplace.

The portal connected information, people, activities, and resources in one environment.

The second-order effect was stronger organizational resilience. Employees could remain informed and connected even as the bank continued to operate across multiple locations.


The deeper lesson: internal communication needs one trusted home

1. Distributed employees need shared context

Employees at branches and sub-branches may not receive the same informal information as headquarters staff.

A central portal provides a common view of company priorities, activities, policies, and opportunities.

2. Self-service improves both employee experience and efficiency

Employees should be able to find routine information without contacting support teams every time.

A well-organized internal platform reduces repeated questions and gives HR and administrative teams more time for complex work.

3. Content variety requires strong information architecture

An intranet can contain many types of information. Without clear categories and navigation, more content creates more confusion.

The portal must help users identify where to find policies, benefits, training, events, and news quickly.

4. Internal news and galleries support culture

Employees need more than operational information to feel connected to an organization.

News, events, and activity galleries show the people and experiences behind the company. They help distributed teams feel part of one institution.

5. SharePoint can create value when adapted to user needs

A platform is only as effective as the experience built around it.

Customizing menus, design, content structure, and usability helps SharePoint become a useful employee environment rather than a generic document repository.

6. An internal portal should evolve with the organization

New policies, programs, training resources, and employee services will continue to emerge.

A flexible portal gives the organization a place to introduce and manage these changes without fragmenting communication again.

7. Internal digital experience affects employee trust

When employees can find accurate information easily, they experience the organization as more organized and responsive.

Digital workplace quality is therefore part of employer credibility and operational effectiveness.

8. Connectivity is a business capability

An internal portal does more than distribute information. It connects people across locations, roles, and departments.

That connection can improve alignment, reduce isolation, and support more consistent execution across the organization.


Strategic Insights for the C-Suite

  1. Create one trusted internal source of information. Employees should not have to search across emails, folders, and local channels for company updates, policies, benefits, or training. Centralization improves clarity and alignment.
  2. Design intranets around employee tasks. People want to find a policy, register for training, check a benefit, or understand an announcement. Organize the platform around those actions rather than internal departments.
  3. Use internal content to strengthen culture as well as productivity. News, events, and activity galleries help distributed employees feel connected to the wider organization. Operational information and belonging should coexist.
  4. Treat self-service as an efficiency strategy. Making routine information accessible reduces repeated support requests and gives employees more control. The value extends to HR, administration, and management teams.
  5. Build the portal as long-term workplace infrastructure. Employee needs will change as the bank grows. A flexible SharePoint foundation allows new content, resources, and services to be added without rebuilding the internal communication system.

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